Rest in Peace: A Plane Crash Claims the Lives of Two of the Charlotte Hornets Best Players…

The Charlotte Hornets franchise is undergoing many changes in the front office, and coaching staff, and the new regime has a unique challenge they have to take on, attendance.

Despite being located in one of the fastest-growing metro areas in the United States, with a growing population of 2.7 million+, the Hornets struggled with the NBA’s lowest average home attendance in the 2023/24 season, according to Statista.

This disconnect between market potential and fan turnout presents both a problem and an opportunity for the franchise and it’s new front office.

An easy explanation for the lack of attendance is the teams lack of success in recent years.

Over the past five years, the Hornets have the 5th worst winning percentage in the NBA with a .384 percentage.

But not too long ago, during the 2021-2022 NBA season, the Hornets ranked 15th in the NBA for attendance with a record of 43-39.

This proves the potential is there for the Hornets to be top 15 in attendance, it’s not lack of market or fan interest, its lack of success and a winning culture which has been negatively impacting attendance numbers at Hornets games in recent seasons.

It may sound obvious, but winning really does cure everything.

The Hornets have a young exciting roster, and with the front office/coaching changes, optimism is growing for fans that good times are on the horizon.

The roster is built with highly talented young players who as they develop, will produce entertaining basketball drawing fans in.

However, until it results into winning on the court, and playoff basketball in Charlotte, I would suspect attendance will remain in the bottom half of the NBA.